Hawkers is a renowned sunglasses company that was begun by four entrepreneurs. The sunglasses company experienced tremendous growth upon getting various streams of investment from a renowned financial expert Alejandro Betancourt. Alejandro is a skilled and experienced entrepreneur who implemented great leadership skills in the leadership of Hawkers.
View this post on Instagram
In addition, he is a go-getter and has never let a challenge deter him from pursuing his goals. Instead, he gets back up after a fall and gets things done. Through his leadership, the sunglasses company has grown to become an industry leader in the fashion industry. The company generates millions of dollars in revenue and has clients from across the globe.
Alejandro Betancourt utilized the use of influencer marketing to help promote the brand and expand its customer base. He has a keen eye for talent and opportunity and realized the true potential of influencer marketing on Instagram, which he immediately took advantage of. This move led to a considerable increase in sales of the Hawkers sunglasses brand.
In addition, the company made partnerships with several college students who would then market the brand in their respective institutions. Through the leadership of Alejandro Betancourt, the company has always followed up on their client’s needs to better understand how best to serve them. Transparency is at the backbone of the operations of the sunglasses company.
Alejandro Betancourt is a modern-day leader and is able to recognize top trends that lead to successful business ventures. Recently, the company introduced eco-friendly sunglasses. This is in the aim to conserve the environment while providing a good fashion sense to their clients across the globe. Alejandro is the founder of the O’Hara Administration, which has immersed great financial success over the years. He used his knowledge in finance to bring about great changes and success to the sunglasses company. To know more click: here.